Product Led Growth Maturity Calculator
There is no doubt about it, product led growth (PLG) is transforming the world of SaaS. Here at OpenView we evaluate thousands of software companies every year. We recognize there are varying levels of maturity in adopting PLG strategies. Some businesses have adopted product led growth since their inception. Others are just beginning to take a product led approach to growth by de-laboring their sales process, creating product qualified leads, investing in a delightful user experience and so much more.
Unsure where you are on your PLG journey?
In just 5 to 10 minutes, we’ll gather a snapshot of your current PLG strategy and rate your maturity. Based on your score, we’ll provide recommendations on how you can further orient your company around PLG in order to increase acquisition, conversion and expansion. As we collect more data, we’ll benchmark your PLG sophistication against similar companies to give you a robust understanding of where you’re excelling and where you have room to improve.
Individual responses will remain anonymous.
How did the team at SurveyMonkey know it was time revamp their pricing strategy? Find out which signals tipped them off and how they made it a success.
Mike Walsh, CMO at Reflektive, has gone through multiple pricing processes and has developed his own framework for assessing the situation and then developing pricing that is appropriate and effective. Learn more about his 4-step framework here.