Retention: How Lessonly Built an Insanely Loyal User Base [Podcast]
While most startups are laser focused on customer acquisition in the beginning, customer retention should always be top of mind. Mackey Craven, Partner at OpenView, explains what “good” retention looks like and how to measure it. Later on we hear from Lessonly’s CEO & COO about how they built (and retained) a loyal user base.
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We asked leaders in the OpenView network to share their best advice for making these important meetings both enjoyable and productive.