Building & Growing Free SaaS Products People Love with Serial Entrepreneur, Hiten Shah [Podcast]
Hiten Shah is the mastermind behind Crazy Egg, Product Habits & FYI. He and his team pioneered heat maps and the left to right funnel, but what actually got him obsessed with product and product led growth?
On this episode, Hiten dives into freemium, his love for solving problems in unique ways and why founders should get involved with sales. He also describes how to get the entire team to think about growth and the role of sales and marketing in PLG businesses. You’ll hear how he got to #1 on ProductHunt and his tips for getting there – be sure to check out his collection, ‘Free Stuff For Startups.’
Prefer to listen on iTunes? Click here.
Done right, category creation sets you up in a uniquely defensible position as a category leader.
Thanks to the rise of product-led growth, it’s more urgent than ever to revisit freemium.
In the process of exploring or formalizing your DataOps efforts? GitLab’s Rob Parker shares what not to do.