Customer Success
Customer Success
4 Considerations for Your SaaS Marketing Strategy
How does marketing for Software as a Service differ from traditional on-premise offerings?
by Brendan CournoyerCustomer Success
Principles of Customer Service: Make Yourself Easy to Find
Think you can offer exceptional customer service without being easily visible (and accessible) to your customers? You can't.
by Contributing AuthorCustomer Success
Which Industries Are Ripe for Innovation?
In a post for Seeing Both Sides, Jeff Bussgang pin points several industries that are ripe for, and in some cases, already experiencing innovation booms.
by Contributing AuthorCustomer Success
For Sales, Wasting the Holiday Season is the Worst Way to Start 2012
Think the holiday season doldrums are an unavoidable fact-of-life for sales? You're wrong.
by Contributing AuthorCustomer Success
Before Leaving Another Sales Voicemail, Read these Top 20 Mistakes
While some sales professionals believe in the potential of a good voicemail message, others think it can do more harm than good.
by Contributing AuthorCustomer Success
Lead Nurturing: Case Studies Are Your Friend
For B2B sales teams, case studies and success stories can be valuable tools for lead nurturing and staying on top of potential opportunities.
by Dave KahleCustomer Success
Why Some Channel Alliances End in Failure
What factor is most commonly responsible for channel alliance failures? It could be a lack of strategic uniformity.
by Contributing AuthorCustomer Success
Top 10 Sales Management Tips of 2011
The 4th quarter is almost over! Check out this list of our best sales tips and ideas from the past year.
by Brendan CournoyerCustomer Success
The Rules for Closing Deals via Email
If you think email is off-limits when it comes to closing deals or are uncertain about the rules surrounding the use of email to close, worry not.
by Contributing Author