Pricing & Positioning

[caption id="attachment_9563" align="alignright" width="240"] Image provided by: {link:http://www.flickr.com/photos/chrisdaniel/}chrisdaniel{/link}[/caption] In a post that’s sure to make you think—and rethink—your company’s business...

[caption id="attachment_9358" align="alignright" width="240"] Image provided by: {link:http://www.flickr.com/photos/teamjenkins/}teamjenkins{/link}[/caption] One reason many startups are wary of adopting the freemium business model...

[caption id="attachment_9217" align="alignright" width="180"] Image provided by: {link:http://www.flickr.com/photos/tehmatthewj/}MrMatthewJ{/link}[/caption] Many companies are switching to a freemium business model for the tremendous...

  37Signals got a chance to sit down with Bryan Johnson, the CEO of Braintree, the online payments company. The...

[caption id="attachment_8879" align="alignright" width="240"] Image provided by: {link:http://www.flickr.com/photos/the-g-uk/}the|G|™{/link}[/caption] Can you say your complete business model in 10 words or less?...

Some people can be blind to the most obvious clues. [caption id="attachment_8795" align="alignright" width="240"] Image provided by: {link:http://www.flickr.com/photos/opals-on-black/}Opals on Black{/link}[/caption]...

[caption id="attachment_8616" align="alignright" width="240"] Image provided by: {link:http://www.flickr.com/photos/cloud_nine/}cloud_nine{/link}[/caption] Want to become a massively scalable company? With Sean Ellis's four elements...

One substantial deterrent to software developers interested in releasing paid software is customer support. [caption id="attachment_5211" align="alignright" width="240"] Image provided by: {link:http://www.flickr.com/photos/a_ninjamonkey/}Ninja...

[caption id="attachment_8129" align="alignright" width="240"] Image provided by: {link:http://www.flickr.com/photos/phool4xc/}phool 4 XC{/link}[/caption] If you've been using the Freemium business model and have...