Pricing & Positioning
Pricing & Positioning
10 Steps to a Better Pricing Model
Doing pricing well means developing a price model that balances your financial and strategic needs with those of your customers…
by Software Pricing PartnersPricing & Positioning
An Inside Look at the Freemium Business Model
There’s some confusion surrounding the freemium business model, and more specifically, how it is able to generate revenue. The backbone…
by Contributing AuthorPricing & Positioning
Deliberating the Merits of Crowdsourcing
Crowdsourcing has gained momentum as a popular way to reveal insights on a company’s line of products and services. The…
by Contributing AuthorPricing & Positioning
Old School Versus New School Business Models
Times certainly have changed since the days of Lycos and Yahoo dominating the Internet. With that, business models and business…
by Contributing AuthorPricing & Positioning
Product Positioning: Can You Describe Yours in Two Words?
If given enough time or space on a page, most companies can describe what they do. In some cases, that…
by Tien-Anh NguyenPricing & Positioning
Vastly Increase Value Using a “Dim Dim” Business Model
Web conferencing software provider Dim Dim recently sold to Salesforce.com for $31 million. But a closer look at Dim Dim’s…
by Brennon SlatteryPricing & Positioning
What’s Your Real Value?
Before you start thinking too hard about the real value of your products, consider Ken Krogue’s words of wisdom first:…
by Brennon SlatteryPricing & Positioning
Differentiating Between Perpetual and SaaS Business Models
Companies choosing between a perpetual revenue and a SaaS model should first assess their internal makeup to see which model…
by Contributing AuthorPricing & Positioning
The Business Model Breakdown: Finding the Perfect Fit
Picking a business model suitable for a startup is a lot more difficult than it sounds, especially in the Internet…
by Brennon Slattery