Product
Product
Perfect Timing: 4 Signs You’re Ready for a Product Launch
Early product launch can sink a good product, as can launching too late. So how do you determine when timing is right?
by Contributing AuthorProduct
Reality Check: User Acquisition Doesn’t Just Magically Happen
Contrary to what many are saying about Instagram, successful user acquisition takes more than simply developing the right product
by Contributing AuthorProduct
How to Avoid the Downside of Upgrades
Users love new experiences. What they don’t love is change. Upgrades can pose challenges for them that your company should address.
by Contributing AuthorProduct
Products Don’t Make Good Brand Protagonists, Customers Do
When developing and marketing technology, it’s easy for many companies to become overly focused on their product rather than their…
by Contributing AuthorProduct
How to Avoid the Most Common Scrum Pitfalls
When implemented correctly, Scrum can help you control risk, manage projects, and develop products better and faster than you thought…
by Jeff SutherlandProduct
Behind the Scenes with the Facebook Release Engineering Team
Want to know what makes Facebook tick? Take a peek behind the curtain for a glimpse of their release engineering team at work.
by Contributing Author
Product
The Rise of API Marketing: Pushing APIs as Products
With APIs at the center of a growing number of business plans, companies are beginning to approach API marketing the same way they market their products.
by Contributing AuthorProduct
3 Ways to Take a Slice from Apple’s Product Strategies
Apple doesn't hold a monopoly on innovative product strategies. Here are three key aspects of its success you can apply to fuel your company's growth.
by Contributing AuthorProduct
Measure Product Manager Performance Now, Not Later
Many companies struggle with accurately measuring product manager performance. Instead of grading the process, they need to go directly to the source.
by Contributing Author