Customer-Driven Pricing with Logikcull’s CEO [Podcast]

Andy Wilson is the Founder & CEO of Logikcull, a legal tech startup that’s revolutionizing how lawyers handle document discovery. In this episode, Andy explains why they pivoted from an annual subscription model to pay as you go and the implications this had on the business as a whole (spoiler: it changed everything). He also dives into how their mission drives decision-making and what they’ve done to help their customers have an amazing experience.

Prefer to listen on iTunes? Listen here.

You might also like ...
Product
Uber Isn’t Selling Rides, It’s Selling a Challenge to Our Belief System

The sharing economy has created some of the most forward-thinking products and services. OV’s Scott Maxwell explains why they are an economically viable option for the masses.

by Scott Maxwell
Product
Listen
Hypergrowth Pricing Strategies from the Trenches [Podcast]
Mike is currently the Head of Marketing at Reflektive, but was at Lever and Glassdoor during periods of hypergrowth, where...
by Kyle Poyar
Product
How to Earn Love on Product Hunt
Product Hunt describes itself as, "The place to discover your next favorite thing." It's definitely that, but it's also much...
by Hiten Shah