Demystifying Pricing with Simon-Kucher’s Josh Bloom [Podcast]

For the final episode of Season 6, Kyle caught up with Simon-Kucher Partner, Josh Bloom. He explains the inspiration behind the firm’s book, ‘Monetizing Innovation,’ the concept of developing a product around the price and the most important question founders should be asking customers. He also breaks down the trends he expects to see in the next year.

Prefer to listen on iTunes? Click here.

Kyle Poyar
Kyle Poyar
VP, Market Strategy
OpenView

Kyle helps OpenView’s portfolio companies accelerate top-line growth through segmentation, value proposition, packaging & pricing, customer insights, channel partner programs, new market entry and go-to-market strategy.
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