Establishing a Best Estimated Selling Price
February 11, 2011
A best estimated selling price can be a crucial tool to help you manage a revenue stream and your product positioning.
With it, you can accurately calculate pricing based on your company’s business growth strategies. In order to create a best estimated selling price, you need to consider how much of a profit margin you’re looking to reach. Additionally, you need to establish a baseline model that you will go to for future pricing estimates.
Using a selling price estimate, you’re able to gauge how your product should sell and what it should sell for. As a result, you’re going to have a much better sense of where you stand fiscally.
Every company with a product needs a best estimated selling price. It’s as simple as that. For more on this topic, watch the video from OpenView Labs featuring David Lewandoski.