Pricing at a PLG Company with Figma’s CCO [Podcast]
Amanda Kleha has been involved with pricing at PLG companies like Zendesk and Figma. On this episode, she explains when freemium makes sense in SaaS, the right time to add sales or customer success to a self-service business and the implications of PLG on culture. You’ll also learn why she thinks you should know your leaders, fillers and killers.
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Product led growth is the latest GTM strategy, but it doesn’t come without its limitations. Learn how you can use extended product led growth as a successful go-to-market strategy.
Our 2019 Expansion SaaS Benchmarks are live! Listen to OV’s Sean Fanning and Kyle Poyar share the top findings with NetSuite’s Tom Kelly.
Everyone wants to “go viral,” but it’s not a growth strategy you can rely on. There are, however, more predictable and controllable ways to harness viral and network effects. Learn more.