S.M.A.R.T.E.R Goals

OpenView Venture Partners spends time each quarter setting our firm, team and individual goals. We make sure that we use a measure to gauge if these goals are good enough to execute on. We use S.M.A.R.T.E.R. goals.

A S.M.A.R.T.E.R goal is a goal that is is specific and measurable. The acronym stand for Specific, Measurable, Attainable, Relevant, Time-bound, Evaluate, and Reevaluate.

Jack Canfield, writer of The Success Principles, states that “vague goals produce vague results.”

Using goals that are specific and measurable gives you an immediate look into how you are doing in relation to your overall goal. If the goal is vague, you will not know if you have completed the goal and if you are actually improving.

As a Boston venture capital firm that invests in expansion stage companies, we try to set an example on how to be a highly focused and adaptable team. Setting S.M.A.R.T.E.R. goals is a way in which we try to lead by example for our portfolio companies.