Thanks to the rise of product-led growth, it’s more urgent than ever to revisit freemium.
The most important one: Don’t overthink it.
We asked leaders in the OpenView network to tell us the worst advice they’ve ever gotten, and here’s what they said.
Hint: You have to look beyond the website or pricing page.
Many SaaS marketers do keyword research to pull high-volume search terms. The problem: this list might not help you drive revenue.
Hint: Your title doesn’t make you a leader.
Tab 1️⃣| Zoom’s Earnings Call
Tab 2️⃣| 70% of the Fastest Growing Apps are PLG
Tab 3️⃣| Docker is Reinventing Itself
Follow Blake on LinkedIn for daily PLG insights.
OpenView’s Blake Bartlett talks Shops on the latest episode of PLG 123, our original web series that covers the biggest product led growth news.
There are two races happening in product-led growth today.