product qualified leads

How SendGrid Prioritizes Core Product Improvements [Podcast]

Scott Williamson, VP of Product at SendGrid (recently acquired by Twilio), is no stranger to utilizing a product to drive growth. He explains the nature of product led growth at SendGrid and how it calls for ruthless prioritization in the core product and a focus around making changes that positively impact the most people. He also discusses the importance of listening to your customers, prioritization of your roadmap, launching a new product within an existing company and much more.

 

 

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How Calendly Serves 5,000,000 People on a Monthly Basis [Podcast]

On the last episode of the season, Tope Awotona, Founder & CEO of Calendly, shares his take on product led growth and what finally convinced him the was the right business to build.

by Mackey Craven
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Webflow’s Mission to Empower as Many People as Possible [Podcast]

This episode features Vlad Magdalin, Co-founder & CEO of Webflow, a business that took four tries to get off the ground. Find out how they think about creating a product that’s applicable to as many people as possible and why adding incremental value is more important than shipping a perfect product.

by Mackey Craven
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There’s an App for That: A Guide to the Product Management Stack

Many tools have emerged to help PMs do their jobs more effectively. These make up the product stack, composed of more than a dozen categories. But what is the actual function of each category? Here, we drill down.

by Shannon Bauman