Some VC’s get it and some don’t…

March 15, 2010

Anneke Seley is the founder and CEO of PhoneWorks, and co-author of the book “Sales 2.0: Improve Business Results Using Innovative Sales Practices and Technology” which is an outstanding booking on today’s sales practices.

I was recently reading her blog titled “Bringing Sales 2.0 to VC’s and the Startups They Fund” that I thought would be if interest to early stage and expansion stage software companies looking for thoughts on how to survive the slow economy through better selling.

If you are the CEO and/or founder of a software company looking for more than just venture capital funding, you should make sure your VC “gets it” when it comes to helping you with:

  • Strategic Consulting Services
  • Business Growth Strategies
  • Operational Support
  • Product Management Services
  • Product and Development
  • Recruiting Support
  • Lead Generation Services

And yes… also Sales support and Marketing.

Remember it is not about the growth capital… it is what you do with it that matters!

All the best!


Venture Partner

<strong>George Roberts</strong> is a Venture Partner at OpenView. He enjoys partnering with companies and helping them achieve their goals through strategy, focus and operational execution. From 1990 to 2003, George spent 13 years at Oracle Corporation, most recently having served as Executive Vice President of North American Sales. While at Oracle, George was responsible for over $1 billion in revenue and more than 2,000 employees, reporting directly to the company’s CEO and Chairman, Larry Ellison.