Weekly Walk with Fareed Mosavat
This week, my still boring beige Zoom background and I hit the streets, AKA my couch, to take a mental #WeeklyWalk with Fareed Mosavat, former Director of Product, Lifecycle at Slack. He walks (pun intended) through the evolution of growth at Slack (fun fact: They don’t call it growth) and shares the first question you should ask yourself when you’re getting ready to make that first growth hire.
Sharon talks about the CIO’s role in pivoting a company to a remote workforce, why this could be a good time to put those marketing dollars into your product, and more.
While dodging other San Franciscans out enjoying the sunshine, Sheela Subramanian explains how Slack thinks about their customer base, the shift to enterprise marketing and how you can avoid that “oh crap” marketing moment as an early-stage company.
Stroll through the back alleys of San Francisco with Casey and AJ as they talk about QuotaPath, why AJ is so excited about product led growth—and the surprising thing he’s logged 1,000 hours doing since he was 16.