Customer Success

Your Marketing Machine: Make it Better!

January 14, 2011

Building a marketing machine isn’t easy; perfecting the one you’ve already built is even harder. But with diligent work … you can make it better!

Check out the slides and video about “Building a Sales and Marketing Machine” over at HubSpot. Presented by David Skok, a five time serial entrepreneur turned VC at Matrix Partners, David delves into the complications inherent with your company’s sales and marketing machine, including:

  • Aligning your strategy to close more deals
  • Balancing costs-per-lead
  • Graphing your customer’s purchasing stages

And more.

If you don’t have time for the video, the slides are downloadable!

Marketing and Web Designer

Brennon is a Marketing and Web Designer at <a href="http://www.acharitablelife.com/">A Charitable Life</a>. He is also a freelance writer and the author of over 600 PCWorld articles. Before A Charitable Life, he was the Project Manager, Web Designer/Developer at Pearson.