OpenView first coined the term product-led growth (PLG) in 2016. In those six years, PLG has transformed into one of...
Customer Success is necessary for product-led business growth—don’t believe us? Read this article.
Customer Success Managers can be the hidden gems of product-led businesses. Here’s how to ensure the two approaches align.
Product-led growth (PLG) has amplified a noticeable change in how companies think about customer acquisition. What was once an upfront...