Contributing Writer
With funding having slowed, hiring frozen, and budgets cut, SaaS sales leaders are on the hunt for advice for how...
Everyone in the business world has read the headlines and felt the impact of the current market on their industries...
It comes as no surprise to our OpenView audience that product-led growth (PLG) as a GTM strategy is more popular...
Listen
John Eitel, former VP of sales at Canva, describes himself as a sales problem-solver. Having built sales orgs from the...
There’s no one right way to start a SaaS business. Most first-time founders are tasked with learning as they go,...
Most first-time SaaS founders are obsessed with building their product. It makes sense—a successful product is a qualifying criteria for...
You’ve probably heard companies claim that their products sell themselves. And for product-led businesses, this isn’t far from the truth....
When David Sacks and his co-founders started Yammer back in 2008, the term product-led growth (PLG) hadn’t even been invented...