The lesson: Rules are made to be broken.
The 2020 SaaS Product Benchmarks Report is finally here.
So you’ve launched a freemium version of your product or a free trial, and you’re swimming in more leads than your sales team could ever work effectively. How can you manage your funnel?
Unless you’re Amazon, Instacart or Zoom, you need to assess your customers’ engagement with your product. Sam Richard shares the dos and don’ts of customer health scoring.
The secret to his success? A data-driven approach to growth—and a genuine love for all things data.
We monitor these closely within our portfolio at OpenView.
Give this metric its own headline in your next investment deck, executive dashboard or monthly update.
Welcome to OpenView’s Product Led Growth Maturity Grader. The overall goal of this tool is to give you a quick idea of how far along your organization is on the PLG maturity spectrum. As you answer questions, we’ll adjust your Maturity Score and give you advice on how to improve in real-time.
What are PQLs and how do you successfully transfer those leads over to your sales team? Learn how you can use (some) lead scoring tools to successfully find the customers that will convert to paying customers.