Market Research
Market Research
A Million Dollars, Baby: Funding Your First Launch
Having a venture capital firm or angel investor back your company with a seven-figure investment is a dream for all…
by Contributing AuthorMarket Research
The Three Secret Sources of Competitive Analysis
To be an effective product manager, you need to know what your competition is up to. Gopal Shenoy has a…
by Brennon SlatteryMarket Research
Who is Responsible for Keyword Generation?
This series describes how to identify the best keywords to help your target customers find your company online. The keywords…
by Tien-Anh NguyenMarket Research
Does Metadata Matter?
When it comes to online marketing and the use of SEO in content, you have to wonder whether metadata tags…
by Brennon SlatteryMarket Research
Disrupting Established Industries with Sexy Software
Perhaps one of the most overused words in the startup lexicon is disrupt. In most instances, when this word is…
by Contributing AuthorMarket Research
Customize your Approach to Keyword Generation
This series describes how to identify the best keywords to help your target customers find your company online. The keywords…
by Tien-Anh NguyenMarket Research
Condensing Your Entrepreneurial Vision into Three Minutes
If you don’t understand why an elevator pitch should be used as an introduction to investors, then you need a…
by Contributing AuthorMarket Research
Is a Marketing Campaign Warranted at the Outset?
Companies are often confused about the role of marketing during the startup phase. While they understand the importance of marketing…
by Contributing AuthorMarket Research
Four Mobile Truths: The Coming Device Revolution
The first mobile phone I remember setting eyes on was Gordon Gekko’s brick phone in the movie Wall Street. More…
by Daniel Killeen