Marketing
Marketing
10 Twitter SEO Tips to Optimize Your Influence Marketing Strategy
Did you know that your tweets appear in Google search results and are highly valued by its search algorithm? Consequently,…
by Brandon HickieMarketing
Does Your Business Create Awareness or Pay for It?
The difference between creating awareness and paying for it is that the former allows a company to be self-sufficient in…
by Contributing AuthorMarketing
How to Create Your Influencer Personas
This is a part of a series that was created to help you define build the practice of influencer marketing…
by Amanda MaksymiwMarketing
How Anchor Text Helps Keep Your SEO Grounded
Let’s face it: search engine optimization has a lot of moving parts. And while keeping a handle on the all-important (and…
by Brendan CournoyerMarketing
Unearthing Analytics for Content Marketing Opportunities
Mentioning analytics and content marketing opportunities in the same sentence will usually draw some dumbfounded expressions. This is because there’s…
by Contributing AuthorMarketing
Developing a Scheme for Keyword Prioritization
This entry is part of an ongoing series on how to identify the best keywords to help your target customers…
by Tien-Anh Nguyen Marketing
Buying the Farm: Can Content Farms Help Marketing?
Could content farms offer new possibilities to marketers looking to bolster their content marketing strategies? Yes and no, says Jodi…
by Contributing AuthorMarketing
How to Generate High-Quality Leads from Social Media
Since social media usage is steadily rising worldwide, it’s no wonder that most of companies are now looking for ways…
by Contributing AuthorMarketing
The Many Faces of Influencer Marketing
Influencer marketing is all about reaching out to a select group of targeted bloggers, journalists, industry experts, and trade magazines…
by Amanda Maksymiw