Product
Product
The #1 Rule of Product Development: Talk to Your Users Relentlessly
Building something cool isn't a goal that will guide your product development to success. Solving the right problem is.
by Contributing AuthorProduct
Your Company Culture: More Important Than Your Product?
These entrepreneurs are challenging the traditional notions of building a company. For them, it all starts with nurturing company culture.
by Contributing AuthorProduct
Why Platform as a Service (PaaS) Frameworks Are the Key to Better SaaS Products
The emergence of platform as a service offerings provides software as a service companies with a unique opportunity to make better products.
by Contributing AuthorProduct
The Best Product Wins: Building a Product-Driven Company
To build a successful software company, start with your focus on the product and keep it there by developing a strategy that is product-driven.
by Contributing AuthorProduct
Testing 1, 2, 3 Questions to Ask Customers During Minimum Viable Product Testing
Your product development team needs to get out of the building and get critical customer feedback via minimum viable product testing as quickly as it can.
by Contributing AuthorProduct
How to Grow Your SaaS Company by Achieving Negative Churn
Churn is a major drain on any SaaS company attempting to scale. Negative churn, on the other hand, can massively accelerate…
by Contributing AuthorProduct
The 7 Deadly Sins of Software Development
In their attempt to walk the righteous path toward expansion and growth, many software companies can find themselves led astray by temptation.
by Contributing AuthorProduct
The Best Time to Schedule Your Product Launch Date
You can greatly decrease your chances of crashing and burning due to a bad product launch by following one simple yet often overlooked technique.
by Contributing AuthorProduct
10 Things Agile Executives Need To Do Differently
Agile development expert and award-winning blogger Kelly Waters provides a list of the 10 things agile executives need to do differently.
by Kelly WatersProduct
Why Us? A Guide to Competitive Messaging
Prospects buy from you — and customers buy more from you — when they perceive that your company, and its products or services, are better than those of your competitors. One of the best ways to enhance this perception is to develop competitive messages that truly resonate with your target audience and convey all of the things that allow you to create unique value and set your company apart from the competition. “Why Us? A Guide to Competitive Messaging” will help you create the kinds of messages that will increase your perceived value in the marketplace and help you win more business.
by OpenView