Product
Product
Have You Taken the Innovation IQ Test?
For a recent article, Forbes contributor Holly Green has crafted a true-false test to gauge your true innovation IQ.
by Contributing AuthorProduct
Does a “Check-the-Box” Approach Lead to Mediocre Product Design?
An overly analytical, measured approach to product design will, more often than not, lead to disappointing results, says Chris Chan, co-founder and VP of product at Causes.com.
by Contributing AuthorProduct
The Benefits of Emotional Marketing
In a guest post for On StartUps, Mike Troiano examines why marketers should focus on the desired response to their products, not just on the product itself.
by Contributing AuthorProduct
Why Consumerization Is the Wind Pushing the Cloud Forward
In the last few years, “the cloud” has gone from buzzword to full blown technology phenomenon. But is the concept of the cloud really all that new?
by Josh ZywienProduct
Software Developers — Think Before You Build!
In the software world, there are often two distinct camps when it comes to product development: build first and ask…
by Josh ZywienProduct
Q&A: Talking UX Design with Chris Kaufman
User experience aficionado Chris Kaufman shares his best advice for young companies looking to conduct better UX research, with details on how social media has changed the landscape.
by Amanda MaksymiwProduct
When Selling a Service, Ditch the Poor-Fitting Product Marketing Routine
Not all forms of marketing are going to fall under the same umbrella.
by Contributing AuthorProduct
The Pace of Innovation vs. the Pace of Change
In a post for Fast Company, Rob Chandhok questions whether entrepreneurs should buy into the idea of the “changing pace”…
by Contributing AuthorProduct
Tell Us About Your Product Portfolio…
In a recent guest post for On Product Management, Veronica Figarella explains how by offering a complex product mix you…
by Contributing Author