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Startup Strategy

Startup Strategy

3 Things to Consider in your Software Referral Agreement

While there are many different issues to include in a software or software services referral agreement, here are a few…

by Jeremy Aber

Startup Strategy

Duct Tape Marketing’s 7 Ways to Acquire the Right Kind of Links to Your Site

One of my favorite small business marketing websites is Duct Tape Marketing. The website provides extremely practical marketing advice and guidance…

by Corey O'Loughlin

Startup Strategy

B2B Social Media Marketing

It is a common perception that social media for B2B is far different than that of B2C. I wanted to…

by Corey O'Loughlin

Startup Strategy

Because Fear Sells

Today I am going to write about fear’s role in competitive positioning and influence marketing. This is an important part…

by Faria Rahman

Startup Strategy

If Google Can Do It, So Can You!

Why aren’t your policies written so that they can be easily consumed by the readers? And yes, they actually can…

by Jeremy Aber

Startup Strategy

Hiring a CFO?

The role of a CFO in an expansion stage technology company is critical. At OpenView Venture Partners, we preach the…

by Kobie Fuller

Startup Strategy

Cloud Computing: SaaS, PaaS or IaaS

OpenView Venture Partners, along with other venture capital funds and of course the media, are helping to push the phrase…

by Peter Zotto

Startup Strategy

Taking Notes in Board Meetings? Shredding Documents?

As an expansion stage CEO or CFO — whether you’re new to Board meetings or a veteran — you might…

by Cynthia Mignogna

Startup Strategy

An Influence Marketing Success Story

How OpenView Helped One Company If you have visited my blog before, you know that I write a lot about…

by Amanda Maksymiw

Startup Strategy

HP Sues Ex-CEO Hurd for Taking Oracle Job

HP is suing former start CEO Mark Hurd to stop him from taking a leading role at Oracle. It is…

by Igor Altman

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