HR & Leadership
Startup Hiring: As Much about Culture and Fit as It Is about Talent

If your startup hiring strategy consists solely of the mantra, “hire the best talent available,” you may be in for trouble when the going gets tough.

by Contributing Author
Finance & Operations
Facebook IPO Results: Is the VC Industry Set to Win Big?

Will the Facebook IPO result in huge influx of venture capital investment?

by Contributing Author
Customer Success
Watch
Fish Where the Fish Are: 4 Keys to Developing a Social Media Content Strategy

In order to reel customers in you need to get their attention and hold it. That means engaging with them through a social media content strategy.

by Contributing Author
Customer Success
Sales Anxiety? How to Learn to Stop Worrying and Love Selling

There’s no way around it — if you’re going to succeed in business you’ve got to be able to sell. The key is learning how to enjoy it.

by Contributing Author
Product
Why It’s Not Always the Better Product that Sells

Creators may adamantly believe their product is the better than the competition’s. But when it comes down to it, it’s the customer who decides.

by Contributing Author
HR & Leadership
Culture Shock: Is Your Startup Company Culture Built for the Long Haul?
Congratulations, your company is growing! Now, does that mean your company culture has to grow up with it? During the...
by Contributing Author
Customer Success
Tooting Your Own Horn: 3 Tips to Effective and Guilt-Free Self-Promotion

Has self-promotion gotten a bad rap? Maybe not, but even if it’s a necessary evil isn’t there any way to make it less annoying?

by Contributing Author
Customer Success
How Big Data Monitoring Can Make a Big Difference for Small Companies

Big data monitoring can help companies discover patterns in customer behavior that allows them to fine-tune and personalize their marketing campaigns.

by Contributing Author
Finance & Operations
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Every Change Is a New Chance: Mark Suster on Recognizing Disruptive Opportunities

In order to capitalize on any new trend or innovation entrepreneurs have to be able to recognize disruptive opportunities and adapt accordingly.

by Contributing Author