Tien-Anh Nguyen
Chief Business Officer at UserTesting
Startup Strategy
5 Quick Ways to Evaluate Your Market Size
Back-of-the-envelope methods VCs use to measure market size of startups. If you are in the consulting business or into technology...
by Tien-Anh Nguyen
Startup Strategy
Expansion-stage CEOs: Have You Found Your Second-in-Command?
Successful fast growth companies have a secret sauce: A problem solving, operationally focused second-in-command. I am not going to beat...
by Tien-Anh Nguyen
Startup Strategy
Determining Market Size: It Is NEVER Just a Number

The idea of determining market size down to a single number is deceptive. There is no one magic number that can measure the economic potential of a technology company.

by Tien-Anh Nguyen
Startup Strategy
How to Foster a Culture of Collaboration

Bringing your best performance to a project means success for your team in addition to personal advancement. Learn how developing a stronger culture of collaboration can help raise your entire organization’s performance.

by Tien-Anh Nguyen
Startup Strategy
Pump Up Your Employee Development Process by Focusing on Strengths

Make the employee development process more effective by focusing on furthering your employees’ natural advantages rather than asking them to improve weak areas.

by Tien-Anh Nguyen
Startup Strategy
Better Meetings: 4 More Essential Questions to Ask Before Accepting a Meeting Invite

There’s no bigger productivity killer than unnecessary meetings. Here are four questions to ask before accepting a meeting invite to have better meetings and cut down on meetings that aren’t essential.

by Tien-Anh Nguyen
Startup Strategy
Startup Marketing: 5 Ways to Laser Focus Your Marketing Strategy

5 different ways to build more focus into your marketing strategy to amplify the impact of your branding and market awareness investment.

by Tien-Anh Nguyen
Startup Strategy
Startup Marketing: How Doing Less Can Actually Increase Your Brand Awareness

It may sound counter-intuitive, but doing less could actually be your best bet to increase your brand awareness and improve your marketing performance.

by Tien-Anh Nguyen
Startup Strategy
Building a Partner Ecosystem, Part 3: The Business Case for Partnership Development

Strategic business partnerships add tremendous value to a company’s market position, operational effectiveness, and competitive edge. Read on for specific examples of the benefits of partnership development.

by Tien-Anh Nguyen