Customer Success

Customer Success
Creating an Amazing Customer Conference: 5 Lessons from Socrata’s Customer Summit
If you’re looking for customer conference tips, the success of Socrata’s Customer Summit provides some excellent lessons. Socrata, based in…
by Tien-Anh Nguyen
Customer Success
How to Hire Customer Success Managers: The New “It” Job in Tech
In the startup world, customer success professionals are suddenly the most popular kids on the block. That means finding and hiring a great one isn't easy.
by Rose O'Connell
Customer Success
Increased Customer Loyalty: Rethinking NPS Scores
Want increased customer loyalty? Start by asking your users how they feel. You probably keep track of all sorts of…
by jminton
Customer Success
Increase Customer Referrals In One Mind-Blowingly Simple Step
It’s true that your current best customers beget the next generation of your best customers. While you’re plenty happy with…
by jminton
Customer Success
The Customer Data Mother Lode: How to Conduct CRM Data Analysis
Over the next few weeks, I will be writing about the process of structuring and executing a CRM data analysis that can help expansion-stage startups uncover invaluable insights based on their history of interactions with their customers.
by Tien-Anh Nguyen
Customer Success
How Intronis Runs a Successful Voice of the Customer Program
Customer Success teams are on the front lines of customer engagement, and often have access to a treasure trove of customer information. In this post, Intronis VP of Partner Success Jasmine Lombardi shares tips for how your company can convert that insight into valuable action.
by Jasmine Lombardi
Customer Success
The Road to Customer Success: A Resource Guide
For SaaS companies, investing in customer success is the key to increasing retention, securing referrals, combating churn, and, ultimately, boosting your revenue. This resource guide provides best practices for developing your strategy, building your team, and optimizing your results.
by Brandon Hickie
Customer Success
Enable Your Customer Success Team to Get Creative
Learn the benefits to letting your customer success team loose.
by jminton
Customer Success
How to Hire: The Most Important Quality of a Winning Customer Success Team
San Francisco-based API management platform Mashery understands that its people are its biggest asset — and that’s particularly true of the company’s Customer Success function. Mashery Head of Global Customer Success, Boaz Maor, reveals the one quality he looks for when hiring for customer success.
by Boaz Maor
Customer Success
Customer Liability: Going Above & Beyond without Going Out on a Limb
As more SaaS companies adopt customer success initiatives that improve user experience and drive customer retention, it’s creating a customer-centric ecosystem in which everyone wins. But as OpenView legal advisor Jeremy Aber warns in this post, if SaaS businesses aren’t careful, those initiatives could also expose companies to potentially liability issues.
by Jeremy Aber