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Customer Success

Customer Success

When Should You Pop the Big Customer Loyalty Question?

Net Promoter can be an invaluable tool, but is asking ‘The Ultimate Question’ really the be-all, end-all of assessing customer satisfaction? CustomerSure Communications Manager Doug Ackerman offers a few additional questions that can make popping the big one even more effective.

by Doug Ackerman

Customer Success

Unlocking the Secrets to Better Customer Communication

Jasmine Lombardi, VP of Partner Success at Intronis, shares seven tips to help you open the lines of communication with your customers, driving them towards quicker, more sustainable success.

by Jasmine Lombardi

Customer Success

5 Steps to Boost Word-of-Mouth Recommendations

Satisfied customers can be the best advocates for your business, but how exactly do you win their support? CustomerSure Communications Manager Doug Ackerman shares five steps for winning customer loyalty and boosting word-of-mouth recommendations.

by Doug Ackerman

Customer Success

Why Your Customers are the Key to Revenue Growth

VP of Marketing at Influitive Jim Williams explains how advocate marketing can help you build a movement — not just a company — with your best customers.

by Jim Williams

Customer Success

6 Tips for Building a Customer-Obsessed Team

Intronis VP of Partner Success Jasmine Lombardi provides six steps companies can follow to launch a highly effective customer success team. The keys? Laser-focused organization and managers who aren't afraid to dive in and get their hands dirty.

by Jasmine Lombardi

Customer Success

Moving Users from Freemium to Premium

Letting users get a free taste of your product can be an effective tool, but you need to understand exactly how to convert them from freemium to premium.

by jminton

Customer Success

The #1 Priority in SaaS: 12 Inspiring Quotes on Customer Success

Just how serious are you about customer success? These 12 quotes from leading industry experts underscore exactly why it should be your priority #1.

by Jonathan Crowe

Customer Success

3 Keys to a Profitable Customer Success Team

Do you view your SaaS company’s Customer Success team as a cost or an investment? In this post, Mashery VP of Customer Success Boaz Maor explains why the value it delivers can be just as significant other revenue-driving functions — but only if it's focused on the right things.

by Boaz Maor

Customer Success

Keep Customer Attention by Following these 4 Rules

Sometimes you might wonder if anyone pays attention to anything longer than second or two. But it’s actually not impossible to maintain customer attention.

by jminton

Customer Success

Why It’s Time to Reverse Your Funnel to Turn Customers into Advocates

Retention marketing efforts don’t receive nearly the attention that customer acquisition efforts do. For many companies (especially SaaS companies reliant on renewals), that’s a big mistake that results in a lot of missed opportunities.

by Sue Duris

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