Customer Success

Customer Success
When Should You Pop the Big Customer Loyalty Question?
Net Promoter can be an invaluable tool, but is asking ‘The Ultimate Question’ really the be-all, end-all of assessing customer satisfaction? CustomerSure Communications Manager Doug Ackerman offers a few additional questions that can make popping the big one even more effective.
by Doug Ackerman
Customer Success
Unlocking the Secrets to Better Customer Communication
Jasmine Lombardi, VP of Partner Success at Intronis, shares seven tips to help you open the lines of communication with your customers, driving them towards quicker, more sustainable success.
by Jasmine LombardiCustomer Success
5 Steps to Boost Word-of-Mouth Recommendations
Satisfied customers can be the best advocates for your business, but how exactly do you win their support? CustomerSure Communications Manager Doug Ackerman shares five steps for winning customer loyalty and boosting word-of-mouth recommendations.
by Doug AckermanCustomer Success
Why Your Customers are the Key to Revenue Growth
VP of Marketing at Influitive Jim Williams explains how advocate marketing can help you build a movement — not just a company — with your best customers.
by Jim Williams
Customer Success
6 Tips for Building a Customer-Obsessed Team
Intronis VP of Partner Success Jasmine Lombardi provides six steps companies can follow to launch a highly effective customer success team. The keys? Laser-focused organization and managers who aren't afraid to dive in and get their hands dirty.
by Jasmine Lombardi
Customer Success
Moving Users from Freemium to Premium
Letting users get a free taste of your product can be an effective tool, but you need to understand exactly how to convert them from freemium to premium.
by jminton
Customer Success
The #1 Priority in SaaS: 12 Inspiring Quotes on Customer Success
Just how serious are you about customer success? These 12 quotes from leading industry experts underscore exactly why it should be your priority #1.
by Jonathan Crowe
Customer Success
3 Keys to a Profitable Customer Success Team
Do you view your SaaS company’s Customer Success team as a cost or an investment? In this post, Mashery VP of Customer Success Boaz Maor explains why the value it delivers can be just as significant other revenue-driving functions — but only if it's focused on the right things.
by Boaz Maor
Customer Success
Keep Customer Attention by Following these 4 Rules
Sometimes you might wonder if anyone pays attention to anything longer than second or two. But it’s actually not impossible to maintain customer attention.
by jminton
Customer Success
Why It’s Time to Reverse Your Funnel to Turn Customers into Advocates
Retention marketing efforts don’t receive nearly the attention that customer acquisition efforts do. For many companies (especially SaaS companies reliant on renewals), that’s a big mistake that results in a lot of missed opportunities.
by Sue Duris