Marketing
Marketing
Only Selfless Social Media Curation Matters
Social media platforms that offer users the ability to curate and share content — Facebook, Pinterest, Google+ — are not…
by Contributing AuthorMarketing
Expand Your Newsletter’s Reach With These Tips
In a post for Blogtrepreneur, Matthew Toren explains how to boost your newsletter’s reach. Make signing up as simple…
by Contributing AuthorMarketing
15 Brand Awareness Survey Invitation Tips
Consumers are notoriously leery of surveys, which is why you need to make sure your brand awareness survey invitation instills trust, communicates what is expected of respondents, and offers a compelling reward. Follow these tips to increase participation in your survey.
by Brandon HickieMarketing
Harness the Marketing Power of Facebook Timeline
In a post for Venture Beat, Mike More explains why why marketers should embrace Facebook’s new Timeline for hocking their…
by Contributing AuthorMarketing
How One Company Separated its Marketing with a Cartoon
Most marketers don’t think of a cartoon when brainstorming up ideas for a new campaign. That’s the simple genius behind…
by Contributing AuthorMarketing
Twitter Lessons: How to Hashtag
In a post for Enterpreneur, Jason Falls explains everything you need to know about using hashtags on Twitter. “You may…
by Contributing AuthorMarketing
New Facebook for Busy B2B Social Media Marketers
Just when you thought you were on top of your company's social media presence, Facebook announces a new layout for brand pages. Now what?!
by Amanda MaksymiwMarketing
Building an Innovative Value Proposition Based on Customer Pains
Linking your value proposition to your customers’ pains is a surefire way to appeal to your target market. Before you…
by Contributing Author
Marketing
6 Alternative Methods for Measuring Brand Awareness
How is your company's brand awareness in comparison to your competitors'? No need to spend loads of money measuring brand awareness ... here are some Web-based tools that will do the work for you.
by Brandon Hickie