Product Led Growth
The bottom line: Expansion-stage SaaS companies are well positioned to thrive in 2021.
Todd talked to us about what exactly “product led” means, how a product-led strategy extends way beyond acquisition, and how the less-is-more concept can make a big difference.
Savvy companies are turning their attention to in-product behaviors to measure key PLG metrics like activation and product qualified leads.
Chris takes us through the Three Ds of Growth and Learn/Collect/Apply segmentation.
It’s one of the most frequently asked questions we get at OpenView. So, here’s how to make the decision with confidence.
Get out your pen and paper and take notes as we look closely at the freemium strategies of Zoom, WebFlow and MailChimp.
Here are three simple ways to get feedback to learn and refine your roadmap, advance your product and instill confidence with your board and investors with data-driven decisions.