Product
Why I Wrote the Book On Product Led Growth
Editor's Note: This article covers one chapter from the book on “Product-Led Growth: How to Build a Product That Sells...
by Wes Bush
Product
Beginner’s Guide to Product Qualified Leads (PQLs)
Editor's Note: This article was first published on Product-Led Institute's blog here.  A product qualified lead (PQL) is a lead...
by Wes Bush
Product
Product-led Companies - Why and How They Work
Product led growth (PLG) is a term that has become pretty mainstream in SaaS circles, but some companies still miss...
by Hiten Shah
Product
It's a Rough Time to Be a Startup - Here's What You Can Do About It
SaaS is now ubiquitous. Salesforce, which turned 20 in March, surpassed $13 billion in annual revenue this year. Everywhere you...
by Kyle Poyar
Product
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Pricing at a PLG Company with Figma’s CCO [Podcast]
Amanda Kleha has been involved with pricing at PLG companies like Zendesk and Figma. On this episode, she explains when...
by Kyle Poyar
Product
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Lola's Mike Volpe on Pricing to Win in Competitive Markets [Podcast]
Mike Volpe is no stranger to competitive markets. He was part of HubSpot's founding team, then moved into the world...
by Kyle Poyar
Product
The Traditional Product Management Method is Broken
According to the State of Salaries report from Hired, Product Manager (PM) was the highest paid tech role in 2018....
by Willie Tran
Product
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Have Your Cake & Eat It Too [Podcast]
We're kicking off Season 6 by bringing OV Partner, Blake Bartlett, back to discuss the magic of product led growth....
by Kyle Poyar
Product
Growth: What Does This Role Actually Mean?
Over the past few years, the term “Growth” has been one of the most frequently used buzzwords in the SaaS...
by Ashley Murphy