Product
Product
How to Launch Better Products in 5 Days Part 4: Frequently Asked Questions
In the previous 3 articles of this series we summarized the basics of a design sprint, let you peer inside…
by Jay Melone Product
7 Catastrophic Product Launch Mistakes to Avoid
While successfully releasing a new product, feature, or UI is certainly not rocket science, you should consider approaching your next…
by Heather McCloskey Product
4 Ways to Customize SaaS Onboarding
Every customer that comes to your product is different. They have different needs, job titles, work habits, budgets—the list goes…
by Matt Sornson Product
Your Product Is Your Go-to-Market Strategy. Here’s Why.
Get the product right, and it will sell itself — or your customers will help you sell it. Tech product marketing has…
by Scott Maxwell Product
How to Launch Better Products in 5 Days Part 3: Forming a Winning Team
In the previous articles in this series we first provided you with a foundation of what design sprints are and…
by Jay Melone Product
SaaS Pricing Best Practices from 90 Companies: Why the Hottest SaaS Businesses Now Put Their Pricing Online
The idea of putting pricing online terrifies many B2B software entrepreneurs. They worry about competitors seeing their pricing, and then…
by Kyle Poyar Product
What Behavioral Economics Can Teach Us About Pricing
Back in February I helped organize a day on pricing strategy at the MaRS Discovery District in Toronto. The day…
by Steven Forth Product
Scaling Your UX Team
Editor’s note: The following post is excerpted from UserTesting’s eBook 4 Stages of Building and Scaling a UX Team. Access…
by Jennifer Winter Product
How to Launch Better Products in 5 Days Part 2: Design Sprint Logistics & Execution
Editor’s note: This is part two of a five part series on design sprints. You can read the first part of…
by Jay Melone