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Apparent Value vs. Discoverable Value — What Gives?

In a post for Design Staff, Braden Kowitz recently examined Gmail and Google’s knack for customer retention via their use…

by Contributing Author

Product

Boosting B2B Sales Through “Design Thinking”

In a recent post on The Customer Collective, Tim Fong says good design can be a tipping point for B2B…

by Contributing Author

Product

Scrum: Jeff Sutherland on Going from Done to “Done-Done”

There can often be more than one in-house opinion on what constitutes “done” at the beginning of a Scrum project. To create…

by Contributing Author

Product

New Gmail UI: When Lean Goes Wrong

Unless you’ve been living in a cave, or still use AOL for email (the technological equivalent of living in a…

by Nick Petri

Product

Principles of Customer Service: Eliminating Dumb Contacts

In customer service, far too much time is spent tending to unnecessary customer contacts. Through his research, Bill Price of Driva Solutions…

by Contributing Author

Product

Product Marketing Lessons: What Can Infomercials Teach Us?

In a recent post for On Product Management, Saeed Khan took a long look at what marketing lessons can be…

by Contributing Author

Product

3 Technology Design Mantras that Help Drive True Innovation

Plenty of great technology companies have been built by taking an existing product and improving its design or capability. And…

by Josh Zywien

Product

Product Dev and the Cornerstones of Innovation

While many people might see product innovation as solving a problem or an unmet market need, serial entrepreneur Dave Troy…

by Contributing Author

Product

In Project Management, the Customer Is NOT Always Right

The old adage of “the customer is always right” has been drilled into the brains of businesses for what seems…

by Contributing Author

Product

5 UX Design Tenets from Industry Insiders

Obviously, UX has become an integral aspect of design and development. Modern UX design has eliminated many of the limitations…

by Contributing Author

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