Startup Strategy
Startup Strategy
5 Tips to Nail Your Next Job Interview
Applying and interviewing for a job can be a stressful process. Here are five interviewing tips to reflect on that could potentially improve your chances of success the next time around.
by Salima LadhaStartup Strategy
Accelerate Your Acquisition with a Startup Marketing Video
Take a lesson from overnight successes Mailbox and Summly and release a startup marketing video. You probably have plenty of…
by jminton Startup Strategy
Is Customer Segmentation the Key to Your B2B Website’s Success?
There are many factors that determine how successful a website is, such as its navigation, searchability, and design. For B2B…
by Kevin Cain Startup Strategy
Crafting the Perfect Pitch Deck: PowerPoint Presentations that Connect with Your Clients
Looking for tips on how to craft a PowerPoint presentation that will delight your clients? Read on to learn how to create the perfect pitch deck that fits your client's corporate culture.
by Sudip VermaStartup Strategy
Achieving Product Market Fit: Let Your Users Be Your Guide
WP Engine and SmartBear founder Jason Cohen discusses the bare necessities of software success: intuition, testing, validation, and iteration — all based on frequent interaction with your users.
by Jason Cohen Startup Strategy
Startup Marketing: How Doing Less Can Actually Increase Your Brand Awareness
It may sound counter-intuitive, but doing less could actually be your best bet to increase your brand awareness and improve your marketing performance.
by Tien-Anh Nguyen Startup Strategy
How to Spring Clean Your Twitter Account
Spring is here and it's time to sweep out the cobwebs and get your social media presence back in shape. Here are three things you can do to easily spring clean your Twitter account and start fresh.
by Megan McNeill Startup Strategy
Building a Partner Ecosystem, Part 3: The Business Case for Partnership Development
Strategic business partnerships add tremendous value to a company's market position, operational effectiveness, and competitive edge. Read on for specific examples of the benefits of partnership development.
by Tien-Anh Nguyen Startup Strategy
Your Reputation is Your Integrity: Don’t Compromise Either One for a Shorter Path to Success
Your reputation is the only thing you can truly carry with you throughout your career. Maintaining business integrity allows you to cultivate that reputation.
by George Roberts