Top 12 B2B Sales Tools You’ll Need for 2015

In the spirit of giving, we asked some of the top B2B sales experts online to share their favorite sales tools they wouldn’t be without heading into the new year. The result is a hand-picked list of game-changing tools that can help you and your team crush your quota in 2015. Have a great tool that isn’t on this list? Let us know in the comments below.

Favorite tool: LinkedIn Sales Navigator

Greg Alexander, Sales Benchmark Index, @gregalexander
LinkedIn-Sales-Navigator-e1415895795819
Why he uses it: Generating appointments with decision makers inside of targeted accounts is very hard to do. LinkedIn Sales Navigator is a great tool to help.

Favorite tool: Decisionlink

Dave BrockPartners in EXCELLENCE, @davidabrock
Decision-Link-e1415896990140
Why he uses it: Decisionlink is about articulating, quantifying, and developing your specific value from the very first sales call through the entire sales process.  It goes far beyond the classic ROI calculator and helps the sales person conduct role-specific, collaborative conversations about what value (expressed in financial terms) the customer should expect from the solution. It makes Challenger and Provocative Selling real, makes it fact and data-based. I’ll stop here — it has so much to offer, every sales person should be using it.

Favorite tool: Accompani

Dave BrockPartners in EXCELLENCE, @davidabrock
Accompani-e1415897029700
Why he uses it: Accompani will turn the world of relationship management tools on it’s head. It is a completely new way of looking at and maximizing the value you create with your customers and the relationships you have with them. It is scheduled for launch in the next couple of months, and it will be a tool that sales people and business professionals will be clamoring for.

Favorite tool: LinkedIn Publishing

Lori RichardsonScore More Sales, @scoremoresales
LinkedIn Publishing
Why she uses it: You have to understand that you are part publisher. You need to promote your expertise and to stand out in a sea of noise.

Favorite tool: TimeTrade

Miles Austin, Fill the Funnel, @milesaustin
Time-Trade-e1415895938182
Why he uses it: So those who want to schedule with me can do so without friction or delay.

Favorite tool: A large analog clock above my computer

Jeff Hoffman, MJ Hoffman Associates, @mjhoffman
Clock
Why he uses it: Every great rep needs to command time and know exactly how long 5, 10, 15 minutes truly is.

Favorite tool: Evernote

Mark HunterThe Sales Hunter, @thesaleshunter
Evernote-e1415896253835
Why he uses it: Without a doubt, it’s the best tool for keeping all different types of notes.

Favorite tool: Contactually

Anthony Iannarino, The Sales Blog, @iannarino
Contractually-e1415896334428
Why he uses it: There is nothing more valuable to a salesperson than relationships, and Contactually does the work of reminding you which relationships you need to follow up with and when. Each day, it emails you a reminder of ten contacts you need to communicate with based on the information you provided. You want to focus on the relationship, and offloading the tracking makes it easier and more efficient to do so.

Favorite tool: AntiSocial or Cold Turkey

Jill Konrath, Author of Agile Selling, @jillkonrath
Anti-social
Cold-Turkey-e1415897249645
Why she uses them: They block online distractions so you can get more and better work done in less time.

Favorite tool: SalesLoft

Steve RichardVorsight, @srichardv
SalesLoft
Why he uses it: For automating purpose-built prospect lists.

Favorite tool: Carburetor

Aaron Ross, Author of Predictable Revenue, @motoceo
Aaron-Ross-Carb.io_1-e1415896736833
Why he uses it: It’s for sales execs rather than salespeople, but it helps companies automate the Predictable Revenue process.

Favorite tool: The telephone

Mike WeinbergThe New Sales Coach, @mike_weinberg
Phones & Phones
Why he uses it: It’s been around for a long time and is often ignored, maligned, or abused. But when put in the hands of proficient sales hunters, it’s still an incredibly effective way to deliver your message, secure a desired meeting or move an opportunity along.

Bonus: List of Top Selling Tools of 2015

Nancy NardinSmart Selling Tools, @sellingtools
Screen-Shot-2014-11-13-at-11.39.16-AM-e1415896911157
Why you should check it out: I don’t have one favorite, I have 49 and I’ve compiled them into a handy guide called the Top Selling Tools of 2015.

Partner

Devon McDonald is a Partner at OpenView, where she sits on the firm’s investment committee and oversees OpenView’s Growth team, a group of Research, Sales and Marketing Strategists responsible for helping its portfolio companies acquire more customers and scale at an accelerated rate.
You might also like ...
Sales
How to Lead a Remote Sales Team

A new, scaling startup sales team requires hyper-attention under the best of circumstances. Add in the challenge of going remote overnight—as so many of us did earlier this year—and leading a team might feel like treading water.

by Anna Talerico
Sales
How to Hire Enterprise Salespeople

Building an effective (and committed) enterprise sales team for the long haul starts with the people you hire. This is a great time to reflect and strategize so you can hire the very best people when the time is right.

by Amy Volas
Sales
Here’s What Enterprise Buyers Look for When Evaluating Software

CTOs from PlanGrid, One Medical and AdRoll weighed in during a recent panel discussion led by Grant Miller, CEO of Replicated.

by Ashley Dotterweich