Startup Strategy
Should You Be Leaving Your Social Media to an Intern?

Social media interns have become quite popular and are cheaper than full-time employees. But should they really be in charge of your social media efforts?

by Alex Flores
Tech Trends
5 B2B Social Media Superstars

Here is a list of five social media success stories from B2B companies that have found ingenious ways to engage with their audiences online.

by Alex Flores
Startup Strategy
How the Red Sox Won Back the Hearts of Boston Through Brilliant Marketing

In just one season, the Red Sox managed to reinvent themselves and recapture their fan base. Here are five rebranding lessons from the team’s miraculous turnaround you can bring to your business.

by Alex Flores
Startup Strategy
There is No "Best" Time to Post to Social Media

Newsflash: the only way you’re going to discover the truly best time to post on social media is if you take the time to research it yourself. Here’s how to get started.

by Alex Flores
Startup Strategy
Set Your Content Marketing Team Fantasy Lineup

Looking to set the ideal content marketing team lineup? Take a page from the Fantasy Football playbook.

by Alex Flores
Startup Strategy
6 Surprising Companies with Brilliant Social Media Marketing

We all know the importance of social media, but what if your company isn’t the most interesting on the block? Here are six surprising examples of social media marketing for “dull” companies.

by Alex Flores
HR & People
7 Things People Don’t Get About Millennials

Personally, I believe that Millennials get an unfair bad rep. Here are seven misconceptions about Millennial employees that need to be put to rest.

by Alex Flores
Startup Strategy
7 Quick Tips to Optimize Your LinkedIn Company Page

Are you utilizing your company’s LinkedIn profile to the fullest? With these seven quick tips you can optimize your company page in no time.

by Alex Flores