As product-led growth (PLG) becomes more popular, we’re starting to see companies apply PLG techniques in totally new and different...
by Kyle Poyar
If you’re a subscriber to my Growth Unhinged Substack, you might have seen the introduction of a new segment I’m...
by Kyle Poyar
Y’all know that I love to explore the playbooks of the best-known PLG startups, such as Hotjar (bootstrapped to $50...
by Kyle Poyar
It’s been a big year for OpenView’s blog, thanks to the support of readers like you. In 2022, we published...
by Kyle Poyar
Usage-based pricing (UBP) is a pricing model that enables customers to pay for a product according to how much they use it.
by Kyle Poyar
It would be an understatement to say that the past few years of software have been unpredictable. Building an expansion...
by Kyle Poyar
Real talk: what the heck does a best-in-class PLG org look like? It’s one of the most frequent questions I...
by Kyle Poyar
Jasper’s jaw-dropping Series A $125 million fundraise—at a $1.5B valuation, seemingly out of nowhere—woke many of us up to the...
by Kyle Poyar
Our team at OpenView, in partnership with Chargebee, launched the 6th annual SaaS Benchmarks Report on Monday. The report includes...
by Kyle Poyar