Startup Strategy
Is the economy improving as we turn to 2010?
I have had my ear to the ground, read tea leaves, asked everyone that I know that has direct experience...
by Scott Maxwell
Marketing
From Conversation Marketing: list of 45 great ideas
I really like this list of 45 very specific things that you should be thinking about with respect to social...
by Scott Maxwell
Marketing
5 Tips for Using Video to Grow Your Business
I wrote earlier on the coming explosion of business video online. If you are interested in pursuing the use of...
by Scott Maxwell
Marketing
The upcoming explosion of video content for business purposes
As online video drops from the Gartner hype cycle's "peak of inflated expectations" down to the "trough of disillusionment", it...
by Scott Maxwell
Startup Strategy
Best Practices in Agile Modeling
Here is a great resource on Agile Modeling best practices. If you are developing software and using (or trying to...
by Scott Maxwell
Marketing
Top Content Marketing Blogs
Our friends at Junta42 just released their list of the top Content Marketing blogs, all of which are full of...
by Scott Maxwell
Startup Strategy
The Importance of having fun
We had our annual OpenView holiday party last night. We had a lot of fun and had a great opportunity...
by Scott Maxwell
Customer Success
Great Customer Experience Starts with your Aspirations
OpenView Labs has put on several "Extraordinary Execution Workshops" with our portfolio company management teams (example agenda here). The basic...
by Scott Maxwell