Customer Success

Customer Success
How to Beat the Competition with Legendary Customer Support
Customer experience is the new competitive battlefield – and it’s become more important than even price and product to some…
by Eric Siu
Customer Success
Amazon solved the customer experience puzzle. Can you?
Editor’s Note: This article first appeared on Inc. here. One of the biggest mysteries in business right now is why so many…
by Scott Maxwell
Customer Success
5 Keys to Unlocking Negative Churn in B2B SaaS
Retention, retained revenue, gross churn, negative churn, expansion…in 2018 the SaaS gods will surely create at least 5 more terms…
by Ross Fulton
Customer Success
Your Customer Success Leader Needs to Able to Run Through Walls
Strong. Determined. Brave…and covered in brick dust and plasterboard. All the above are common traits of a top Customer Success leader…
by Ross Fulton
Customer Success
10 Ways to Stop B2B Churn
Customer loyalty is critical for any business. Loyal B2B customers are made; they don’t just happen. Yet, between vendors and…
by Christine Crandell
Customer Success
How to Get More Out of Your Existing Customers [Infographic]
Historically, the sales funnel has been considered linear. Prospects turned into leads, leads turned into customers, and customers became repeat…
by Haresh Gangwani
Customer Success
How to Overcome Customer Experience Blindspots
Editor’s Note: This article first appeared on the Martech Advisors blog here. The basis of competition today isn’t about your products…
by Christine Crandell
Customer Success
Understanding Customer Experience in SaaS
Editor’s Note: This article first appeared on Medium here. Defining Customer Touchpoints, Interactions and Engagement It seems every company these days…
by Myk Pono
Customer Success
24 Tips for a Winning Win / Loss Analysis
The fastest, surest way to nail your quarterly number is iterative testing and learning. Consider last quarter’s deal outcomes, for…
by Willem Maas