Market Research
Market Research
Winning Against Larger Vendors: Competing in an Established Market
Challenging the big fish without breaking the bank While some special start-ups create new markets for themselves, most other…
by Tien-Anh Nguyen Market Research
Develop a Hypothesis with Primary and Secondary Data, Part 2
When it comes to market segmentation research, developing a hypothesis should be done with careful consideration of secondary and primary…
by Tien-Anh NguyenMarket Research
Seth Godin Explains the Concept of Standing Out
Spreading ideas is at the heart of standing out. In the days of yore, the concept was simple: if you…
by Contributing Author Market Research
How to Perform Good Market Research, Part 1
This is a part of a series of videos from the Market Segmentation Forum hosted by Luke Hohmann and organized…
by Tien-Anh NguyenMarket Research
Market Research Done Right
Market research is a key component of any good product team management process, sales and marketing strategy, or business growth…
by Igor AltmanMarket Research
New Pace Will Win Social Media Race
Tips to Tame your Marketing To-do List Social Media has increased the workload of marketers worldwide. Burn-out is becoming more…
by vickilynnMarket Research
Customer-Vendor Relationships: A Vicious Circle
Customers and vendors, for all of their similarities, ultimately have their own best interests in mind. Some overlap may exist…
by Contributing AuthorMarket Research
Start-up Killer on the Loose
Customer Development Lessons for Start-ups A start-up card company called Lottay, began like most start-ups. They had little money, an…
by vickilynnMarket Research
The Similarities Between B2B Sales and Poker
One of the most important skills in poker is being able to deftly calculate where you stand in relation to…
by Contributing Author