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Metrics & Benchmarks

Metrics & Benchmarks

Statistics for B2B Marketers to Live By

The statistics show that B2B marketing is being altered and gaining momentum at the same time. The Earnest Agency thoughtfully…

by Contributing Author

Metrics & Benchmarks

3 Metrics for Reviewing Progress

This is a part of a series that was cre­at­ed to help you get the prac­tice of ret­ro­spec­tives built into…

by Scott Maxwell

Metrics & Benchmarks

Metrics Matter for Start-up Success

Create Actionable Metrics to Change Behavior Start-ups should track processes in order to know where they are going and how…

by vickilynn

Metrics & Benchmarks

Evaluating New Hires with Metrics

When it comes to measuring new hires’ performance, the analytics favor the process over the person. This, of course, doesn’t…

by Contributing Author

Metrics & Benchmarks

Lies, Damned Lies and Metrics

Mark Twain once famously said, “There are three kinds of lies: lies, damned lies and statistics.” With all of the emphasis put on metrics…

by Contributing Author

Metrics & Benchmarks

Key Performance Indicators (KPIs) for Software-as-a-Service (SaaS) Companies – Customer Life Time Value (CLTV)

During their expansion stage, a lot of SaaS companies find themselves in a stage where the volume of their revenue…

by Konstantin Valchev

Metrics & Benchmarks

KPIs for SaaS: The Customer Acquisition Cost Ratio

During their expansion stage, a lot of SaaS companies find themselves in a stage where the volume of their revenue…

by Konstantin Valchev

Metrics & Benchmarks

Product Development Metrics

I recently exchanged e-mails with Andreas Graae, CTO at one of the expansion stage software companies, Zmags (www.zmags.com), in our venture…

by Igor Altman

Metrics & Benchmarks

Key Performance Indicators (KPIs) for Software-as-a-Service (SaaS) Companies – CASH

During their expansion stage, a lot of SaaS companies find themselves in a stage where the volume of their revenue…

by Konstantin Valchev

Metrics & Benchmarks

Key Performance Indicators (KPIs) for Software-as-a-Service (SaaS) Companies – COMMITTED MONTHLY RECURRING REVENUE

During their expansion stage, a lot of SaaS companies find themselves in a stage where the volume of their revenue…

by Konstantin Valchev

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