Product

Product
How Slack’s Commitment to Customer Experience Drives Phenomenal Growth
Slack is a company that needs no introduction. They went from zero to a valuation of $7 billion in only…
by Ashley Murphy
Product
Product Differentiation: A Guide to the Do’s, Don’ts, and Companies that Get It Right
It’s not easy to stand out in a crowded market, but it’s necessary if you want your business to succeed.…
by Kyle Poyar
Product
The Role of User Activation in Atlassian’s Growth Strategy
User activation is a critical step in the user journey. Without it, trial users fail to become customers. But, even…
by Ashley Murphy
Product
There are two paths to product led growth. One is harder and possibly more effective.
“Remarkable” is an overused word that has come to mean “really great.” But as marketing guru Seth Godin has noted,…
by Scott Maxwell
Product
4 Secrets to B2B SaaS Growth
Editor’s Note: This article appeared on New Breed’s blog here. B2B SaaS growth can be an intricate puzzle. Growth requires…
by Amanda Nielsen
Product
5 Pricing Resolutions for 2019
The new year is coming, and it is time for New Year’s Resolutions. Mine are to read more slowly, to…
by Steven Forth
Product
Going Viral: How Dropbox Used a Product Led Growth Strategy to Hit $10B in Only 10 Years
It’s a well-known story in the SaaS world – Dropbox reaching $1 billion in revenue in only ten years. But…
by Ashley Murphy
Product
Don’t Be Afraid of E-Voting
In 2000, cell phones were only good for placing calls and texting. No one knew what cloud computing was. Artificial…
by Scott Maxwell
Product
8 Steps to Building a Successful Product Roadmap
Editor’s Note: This article first appeared on Fresh Tilled Soil’s blog here. Product managers mostly hate roadmaps, says Phil Terry,…
by Heath Umbach