Product

Product
6 Elements of a Successful Product Launch
A product launch can be a daunting moment. How good (or bad) the launch goes will often determine the long-term…
by Eric Siu
Product
Typeform: How to Scale a Global SaaS Platform
Scaling a growth engine starts with segmentation. Define your target customer, buyer and use case. Then focus your messaging and…
by Blake Bartlett
Product
Your SaaS Pricing Problem Goes Deeper than You Think
As the new year opens many of us are reviewing our core assumptions about our business. One thing that often…
by Steven Forth
Product
Sales is Not Binary
Editor’s Note: This is the second part of an interview with FullStory’s Scott Voigt. You can read the first part…
by Blake Bartlett
Product
Anti-lean Startup Pricing: How x.ai is Making it Work
x.ai’s mission to build an autonomous AI agent is an undertaking that required about three years of intense R&D –…
by Kyle Poyar
Product
The Slow Death of Freemium – And What Comes Next
Only a few years ago, the conventional wisdom held that startup founders should offer a substantial part of their product…
by Kyle Poyar
Product
SaaS Pricing Maturity Calculator
How does your pricing stack up against your peers? A few years ago, Warren Buffett shared the secret behind his…
by Kyle Poyar
Product
Magic Moments
How important is customer experience? “An amazing customer experience is a web company’s most effective lever for increasing sales through…
by Blake Bartlett
Product
Cross-functional Engineering Teams: Embedding the Voice of the Business in Every Decision
Editor’s Note: This is the last part in a series covering best practices for building a great product & engineering…
by Blake Bartlett