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Product

6 Elements of a Successful Product Launch

A product launch can be a daunting moment. How good (or bad) the launch goes will often determine the long-term…

by Eric Siu

Product

Typeform: How to Scale a Global SaaS Platform

Scaling a growth engine starts with segmentation. Define your target customer, buyer and use case. Then focus your messaging and…

by Blake Bartlett

Product

Your SaaS Pricing Problem Goes Deeper than You Think

As the new year opens many of us are reviewing our core assumptions about our business. One thing that often…

by Steven Forth

Product

Sales is Not Binary

Editor’s Note: This is the second part of an interview with FullStory’s Scott Voigt. You can read the first part…

by Blake Bartlett

Product

Anti-lean Startup Pricing: How x.ai is Making it Work

x.ai’s mission to build an autonomous AI agent is an undertaking that required about three years of intense R&D –…

by Kyle Poyar

Product

The Slow Death of Freemium – And What Comes Next

Only a few years ago, the conventional wisdom held that startup founders should offer a substantial part of their product…

by Kyle Poyar

Product

SaaS Pricing Maturity Calculator

How does your pricing stack up against your peers? A few years ago, Warren Buffett shared the secret behind his…

by Kyle Poyar

Product

Magic Moments

How important is customer experience? “An amazing customer experience is a web company’s most effective lever for increasing sales through…

by Blake Bartlett

Product

Cross-functional Engineering Teams: Embedding the Voice of the Business in Every Decision

Editor’s Note: This is the last part in a series covering best practices for building a great product & engineering…

by Blake Bartlett

Product

An Overview of the Growing “SaaS Enabled Marketplace” Ecosystem

Editor’s note: This post originally appeared on Medium. You can read it here. As a VC firm focused on both…

by Clement Vouillon

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