Startup Strategy
Startup Strategy
B2B Marketing Lessons from a B2C Startup: Q&A with Greatist Founder Derek Flanzraich
Greatist founder Derek Flanzraich talks about the content philosophy that’s helping his health and wellness media startup achieve incredible growth, and what B2B marketers can learn from B2C brands like Red Bull and GoPro.
by Derek Flanzraich Startup Strategy
Anatomy of a Startup Scene: What Austin Can Teach Other Growing Tech Hubs
What does it really take for a town to grow into a hot startup scene? Entrepreneur and investor Sam Decker reveals the factors he thinks make up the DNA of a tech hotbed.
by Josh Zywien Startup Strategy
8 Keys to Launching a Successful Startup
There’s no secret formula to launching a successful startup, but there are ways to improve your odds.
by jminton Startup Strategy
Startup Forecasting: Have You Set Yourself Up for Success?
Assess your odds for success by putting your business through a round of startup forecasting.
by jminton Startup Strategy
When To Sell a Startup: Understanding The Stages
Offers might start coming in, but are they the right ones? Knowing when to sell a startup requires some homework.
by jmintonStartup Strategy
Interviewing Advice for Millennials
From one Millennial to another, here are my tips on how to nail an interview — including what not to say.
by Blake Bartlett Startup Strategy
The Lead Scoring Conundrum: 5 Reasons Traditional Lead Scoring Models Aren’t Working
Bad news marketers: Here are five reasons why your current lead scoring models aren’t working.
by Blake Harris Startup Strategy
No Lead Left Behind: Bolster Your Customer Acquisition Strategy with CRM Data Analysis
Doing analyses on CRM data is a skill that most technology companies (and any self-respecting growth strategist sleuth) should master.…
by Tien-Anh Nguyen Startup Strategy
No Lead Left Behind: Bolster Your Customer Acquisition Strategy with CRM Data Analysis
Learn how to conduct CRM data analysis to successfully mine the richest store of customers data your company will have throughout its growth cycle.
by Tien-Anh Nguyen