Startup Strategy

Startup Strategy
How We Allowed Analytics to Kill Intuition (& Why That's a Bad Thing)
When I served as the director of ExactTarget’s board from 2004 to 2013, I had the pleasure of working with...
by Scott Maxwell
Startup Strategy
Why the Most Important Success Metric in SaaS is Misleading
  What’s the first metric VCs hunt for in your pitch deck? Easy… committed monthly recurring revenue (CMRR). Everyone knows...
by Blake Bartlett
Startup Strategy
Why Startups Need to Steal the Apple Watch Go-to-Market Strategy
When Apple releases its highly anticipated Apple Watch in April, the company’s newest product will likely be met with praise...
by Scott Maxwell
Startup Strategy
A Simple Playbook for Out-Innovating the Competition
The most successful innovators don't allow the competition to dictate their next move. They create their own game plans and...
by George Roberts
Startup Strategy
6 Unfair Advantages Your Startup Has Over "Inflated" Competitors
There's been a lot of discussion about unfair advantages this week. I'm talking, of course, about the media storm around...
by Scott Maxwell
Finance & Operations
The One Thing VCs Love to See Even More Than Growth
What VCs Look For A few years ago, I interviewed a candidate for a VP of Sales position at one...
by Scott Maxwell
Startup Strategy
Why Your Startup Needs a Parental Leave Policy
Image courtesy of Gabi Menashe OpenView's portfolio companies saw tremendous growth in employee headcount in 2014. Perhaps not coincidentally, several companies...
by Diana Martz
Customer Success
How VCs Look at Customer Success: The Key to Growing and Protecting Your Revenue
When you boil it down there are really three ways to grow an enterprise software recurring revenue business: Acquire new...
by Baiyin Zhou
Startup Strategy
Making Sense of the Hortonworks S-1: A Unique Economic Model
A Hadoop Pioneer with a Unique Growth Model As I wrote about yesterday, an analysis of New Relic’s S-1 numbers...
by Tien-Anh Nguyen