Labcast: Startup Companies — What’s Your Message?
January 19, 2012
Conveying the right message is critical for young companies — but that doesn’t keep many from messing it up! In our latest podcast, April Dunford, Founder and Principal Consultant at Rocket Launch Marketing, calls in to discuss the challenges of developing the right message for your startup, with tips on the three things every value statement must answer.
Labcast 61: Messaging for Startups with April Dunford
For tips from April on messaging, product marketing and more, visit the Rocket Watcher website and follow her on Twitter @aprildunford.