Product
Heap’s Matin Movassate on the Characteristics of a Winning Product Manager
Editor’s Note: This is the second part of a two-part interview featuring Matin Movassate. In the first installment, Movassate provided...
by Blake Bartlett
Product
Product Led Growth: How Heap’s Matin Movassate is Building a Product that Sells Itself
“The typical sales conversation with an analytics provider revolves around things like mapping out a tracking plan and drafting an...
by Blake Bartlett
Finance & Operations
Why is LTV:CAC Still a Thing?
“Conventional wisdom has nothing to do with the truth…” – Ben Horowitz We are taught to believe that the LTV:CAC...
by Blake Bartlett
At OpenView
We're Looking for the Newest Member of Our Team

The OpenView Investment Team is currently looking to add a new Associate to our team. Learn more about how it’s an unique opportunity.

by Blake Bartlett
Marketing
Creating a Complete Picture of the Enterprise Buyer: Why Multi-Channel Attribution is Challenging B2B Marketers
Your business has more data on prospects and customers than ever, but this data is coming from myriad sources --...
by Blake Bartlett
Customer Success
Hospitality is Key to Customer Success: What Software Companies Can Learn from Shake Shack
Perhaps the best model for customer success is that of hospitality. I’ve learned a lot about true hospitality by studying...
by Blake Bartlett
At OpenView
OpenView Leads Expensify’s $17.5M Series C Financing
We’re very pleased to welcome Expensify to the OpenView family after leading the San Francisco-based company’s $17.5 M Series C...
by Blake Bartlett
Founder's Corner
Meet the Harvard MBA Who Turned Down Facebook to Found a Startup
Before turning 30, Evan Baehr had graduated magna cum laude from Princeton’s Woodrow Wilson School, Yale’s Divinity School, and Harvard’s Business...
by Blake Bartlett
Founder's Corner
From VC to Startup CEO: Lessons from Both Sides of the Table
In the tech world, it’s not uncommon for an entrepreneur to start a business, scale the company, and eventually migrate...
by Blake Bartlett