Firas Raouf
The Chief Executive Officer
Marketing
10 Bite Sized Steps to Automate B2B Marketing
Good read from Acton... Key takeaways are that automating demand generation is not all about lead generation system implementation or CRM...
by Firas Raouf
Marketing
Pageviews the Right Metric for Content Marketing Success?
Most of our expansion stage portfolio companies have adopted content management marketing... It seems that pageviews and reduced bounce rates...
by Firas Raouf
Finance & Operations
VC Wants Consultant to Evaluate Your Business
A recent post I responded to on ExpertCEO brought up an issue that expansion stage companies sometimes run into with their...
by Firas Raouf
Startup Strategy
Accelerated Vesting - To do or not to do
Experienced managers being recruited into expansion stage companies tend to push for accelerated vesting of the their stock options upon...
by Firas Raouf
Startup Strategy
Gmail Team Offers Lessons on Innovation, Project Management
Adam Marcus sent around this article today... Six guiding principles for project teams: Strive for a goal, even if you...
by Firas Raouf
Startup Strategy
Proactive vs Reactive Project Management
Just finished reading Scott Johnson's blog post on Proactive vs Reactive Project Management... Reactive project management is all about looking...
by Firas Raouf
Startup Strategy
The CEO Imperative - Focus on the Few Things that Matter
As expansion capital investors, we are constantly coaching our CEOs on focus. I had a virtual run-in with Aaron Ross....
by Firas Raouf
Finance & Operations
The Board Imperative: Cause No Harm
I'm a member of ExpertCEO, a great forum where CEOs get to use their peers as sounding boards for issues they...
by Firas Raouf
Sales
More on Inside Sales - Compensation and Survey Insights
Isaac Garcia, CEO of CentralDesktop, sent us a few good resources on inside sales... 2009InsideSalesReport.pdf 2009 Inside Sales Metrics and Compensation is...
by Firas Raouf