How does your pricing stack up against your peers? A few years ago, Warren Buffett shared the secret behind his...

You don’t need to look very hard to find advice warning you against charging on a per user basis. Per...

Established companies have ample resources and a deep bench of existing customers from which to gather data and make informed...

As anyone in the SaaS world knows, sometimes it takes a few tries to get a thing right. Whether you’re...

Packaging redesign consistently drives large revenue gains for expansion stage SaaS companies. By the time a company hits the expansion...

The idea of putting pricing online terrifies many B2B software entrepreneurs. They worry about competitors seeing their pricing, and then...

One Boston-based software company built a gold mine, then nearly shut it down. They had nurtured a modest online self-service...