Product
How Zendesk embraced AI without losing its Zen
Editor's Note: The following article is based on a recent episode of OpenView's BUILD podcast. You can listen to the full episode...
by OpenView
Product
Lessons from HubSpot: How to Overhaul Pricing in 3 Steps
Editor's Note: The following article is based on a recent episode of OpenView's BUILD podcast. You can listen to the full episode...
by OpenView
Leadership
How Storytelling Can Power Your Success in Sales, Marketing & Beyond
Editor's Note: The following article is based on a recent episode of OpenView's BUILD podcast. You can listen to the full episode...
by OpenView
Leadership
How to Be an Effective “Outsider” CEO
Editor's Note: The following article is based on a recent episode of OpenView's BUILD podcast. You can listen to the full episode...
by OpenView
Sales
Show Me the Money! A Guide to Creating a Scalable Sales Compensation Plan

We’ve all heard Tom Cruise’s famous line from Jerry Maguire, but showing your sales team members the money is often a complicated equation. In this guide, you’ll find tips for designing sales compensation packages that yield results and actually scale.

by OpenView
Leadership
10 Software Experts Weigh in on Managing Through Change
If you tuned into the first season of OpenView’s BUILD podcast (hosted by yours truly), you know we focused on...
by OpenView
Marketing
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Demystifying Account-based Marketing [Podcast]
Jon Russo, Account-based marketing expert, discusses how companies can align strategic marketing initiatives with sales and account management strategies to...
by OpenView
Sales
Listen
The Story Behind Cisco's $3.7B Acquisition of AppDynamics [Podcast]
In 2017, AppDynamics was preparing for an IPO. Less than a month later, Cisco announced they were acquiring the company...
by OpenView
Leadership
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Setting the Tone as a New CEO [Podcast]
Entering a company as a new CEO can be intimidating. It’s important to set the tone while also respecting the...
by OpenView